Changing Domain Name for Two Weeks: Let's See How Major Search Engines Respond

Publish: 2014-10-26 | Modify: 2014-10-26

This is the 17th day of the domain name change for XiaoZ's blog. Although the 301 redirect has been set up, the responses from different search engines vary. Below is a simple comparison and evaluation.

一、Google Search

Google, as the world's largest search engine, undoubtedly has the fastest response. After applying for website revision and submitting a sitemap through Google Webmaster Tools, the indexing has almost fully recovered in a little over a week. Both the site command and keyword search have been restored. This is thanks to Google's mature search technology. Unfortunately, Google is blocked in China, which is a pity for many webmasters.

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Figure 1-1 Google Search

二、360 Search

360 Search, as a rising star in China, has a recovery speed second only to Google from personal experience. However, the recovery of keywords is slower, and the webmaster tools provided are not as comprehensive. There is still room for improvement. The keyword search still displays data from the old domain and continues to update snapshots.

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Figure 2-1 360 Keyword Search

三、Microsoft Bing

Microsoft Bing has been struggling in China for many years but has not made much progress. From a technical point of view, Microsoft is definitely capable, but the indexing of Chinese websites has always been poor, so the recovery is relatively slow.

四、Sogou Search

I have complained about Sogou's domain name before. Let's see how it responds to the domain name change. Sogou CEO Wang Xiaochuan has proposed a three-level rocket strategy for many years (browser + input method + search). Recently, Sogou has partnered with Tencent to search WeChat content. Technically, it should be superior to 360, but its market share has been overtaken by the newcomer 360. I tried site search and keyword search, and most of the content has been restored in a little over a week, but the snapshot update is slow.

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Figure 4-1 Sogou Snapshot

五、Baidu Search

As the largest search engine in China, Baidu is worth paying attention to, despite the fact that many websites have been tricked by Baidu in the past. Since the old website applied for a revision on Baidu Webmaster Platform, it has not been processed yet. The site search only shows a few results. The only thing to be grateful for is that the keyword search and snapshot update are relatively normal.

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Figure 5-1 Baidu Site Search

六、Conclusion

The most concerned about is Baidu, and it is also the most tricky. From personal comparison, the recovery speed of indexing is the least satisfactory. Of course, this cannot be taken as accurate data, but it still has some reference value. Finally, I hope it can return to normal in about a month.

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Figure 6-1 Webmaster Tools


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